"We're guessing that after hearing some of the remarks recently made by the Chairman of Barilla US Pasta you may be looking for some alternative brands."
"Always happy to help!"
A Long Island businessman who is a gay father of five children was not so kind in his reaction.
"The only way for Barilla to get ahead of this is to either fire their idiot chairman or do exactly what he said they would never do, which is run a television commercial that features a gay family. This is going to hurt Barilla's bottom line."
What do you think?
— Patch Editor David Reich Hale contributed to this article.