Last week, Gov. Dannel Malloy unveiled Connecticut's new tourism slogan: "Connecticut: Still Revolutionary."
"'Still Revolutionary' speaks to Connecticut’s deep roots in the founding of this country and reminds us that we still have that independent, revolutionary spirit," Malloy said in a press release.
"For centuries we have been the home of literary greats, innovators and natural wonders — an incredibly diverse array of products and talent, all right here in Connecticut. We are a beautiful state, and we are very proud of our history, even as we look toward our future. It’s time we did a better job of telling that story," Malloy said.
The tourism campaign is a $27 million effort that will span two years. It will include TV, radio, print and digital advertising as well as a new logo.
What do you think? Great slogan, or a dud? Take our poll and add your thoughts (and your slogan ideas) in the comments.
